GUCCI Flora Launch
GUCCI FLORA LAUNCH For the launch of GUCCI Flora in Egypt at Cairo Festival City, we managed the activation end-to-end, covering PR, event production, and influencer management. We successfully secured and hosted more than 100 top-tier influencers and celebrities, creating a prestigious atmosphere that matched the brand’s global image. In addition, we collaborated with leading media outlets who covered the event and interviewed guests, amplifying exposure across multiple platforms. We also handled full video and photo coverage, ensuring the launch was documented and shared with maximum impact, ultimately positioning it as one of the most prominent events of the season.
GUCCI Flora Launch
GUCCI FLORA LAUNCH For the launch of GUCCI Flora in Egypt at Cairo Festival City, we managed the activation end-to-end, covering PR, event production, and influencer management. We successfully secured and hosted more than 100 top-tier influencers and celebrities, creating a prestigious atmosphere that matched the brand’s global image. In addition, we collaborated with leading media outlets who covered the event and interviewed guests, amplifying exposure across multiple platforms. We also handled full video and photo coverage, ensuring the launch was documented and shared with maximum impact, ultimately positioning it as one of the most prominent events of the season.